Services:
Pitaya Foods
For Pitaya Foods, I revamped the brand’s visual identity across packaging, marketing materials, and digital/print advertising. By introducing new products, fresh illustrations, and an engaging branding experience, I helped Pitaya stand out in the marketplace. This cohesive redesign drove increased sales and expanded its presence nationwide, resonating with health-conscious consumers seeking fun and sustainable food options.
BRANDING | PACKAGING
Industry:
Food & Beverage
BRAND GOAL
A vibrant, bold, and playful identity that celebrates health, freshness, and sustainability. Their focus is on offering natural, wholesome products with an energetic brand presence that resonates with consumers who value both vibrant flavors and environmental responsibility. The brand’s lively aesthetic reflects a commitment to quality and fun, making it a standout in the health food market.
